Learn from the pros
The Floral Academy: Wedding Course
Together we will discuss and practice what it takes to make it in the floral industry. You will be equipped with all of the tools you need to start your own small business, all while adding modern designs to your growing portfolio to gain clients after this program!
The Apprenticeship Initiative
It’s in our name – we are here to support others! Our students gain fundamental floral and design knowledge; however, gaining further experience (as in any field) can be difficult. Once designers complete our design course, we’ll be working right alongside them as they begin to gain true experience designing weddings.
The Floral Academy: Wedding Course
What’s Included
- 10 in-person floral design classes
- Business starter kit
- Florist Tool Kit valued at $150
- Certification of completion
- Resume reference
1.
Be equipped with the skills to start your own flower business
2.
Learn the basics, design elements, contemporary composition, and colour theory, all taught by profestionals
3.
Leave the program with a portfolio to gain clients right away!
Course Outline
Week 1
An introduction to floral design. We will be going over essential design techniques, the elements and principles of design, different flower categories and creating a design menu. You will learn the basics event preparation, contracting and invoicing, industry pricing and designing a contemporary hand tied bouquet.
Week 2
We will be designing a simple centrepiece. We’ll be discussing the Do’s and Don’ts of wedding centrepieces, and centrepiece styles. We will be discussing colour theory and how to apply it to your designs. We will also learn about centrepiece mechanics, how to prepare and proportion the vessel to the flowers used.
Week 3
We will be reviewing making an arrangement menu, and applying it to larger scale arrangements. We will also review preparation, industry pricing and how to calculate labour for weddings. We will be designing a statement centrepiece that can be applied to all large scale arrangements, not all wedding related. This class will have more design time and feedback will be given.
Week 4
We will be creating our first posy bridal bouquet, which can be applied to bridesmaids and other select wedding party bouquets. We will learn the preparation involved and how to choose the right blooms. Ribbon wrapping techniques and bouquet mechanics will also be learned.
Week 5
We will review all design techniques and then apply what we learned to create a detailed bridal bouquet. We will go over bouquet preparation and choosing premium blooms for the bride. Additionally, designing with a mirror, why it’s important and knowing when to stop. This class will have more design time and feedback will be given.
Week 6
We will learn the mechanics of and create a cascading bouquet. We will review how to choose the right greenery and flowers. Bouquet shape and styles, preparation involved, labour cost and a handy formula to use for weddings will also be discussed. This class will have more design time, and feedback will be given.
Week 7
We will be discussing the various styles of boutonnieres, corsages and hair flowers, as well as the tools and mechanics behind them. Wiring techniques, preparation time and what flowers to stay away from will also be taught. Additionally, you will learn how and where to store what you create, how to pin a boutonniere, and finally, designing a combination of all 3.
Week 8
We will be discussing different garland styles and techniques, as well as learning the mechanics and methods behind each. Preparation, labour cost and how to keep fresh out of water will also be discussed. We will be creating a 6ft banded garland made with all local greenery.
Week 9
We will be executing a simple floral arch. We will review design elements and principles relevant to floral arches. We will discuss all possible onsite installations, how to execute large scale installations and how to design prior to pick up. Mechanics and onsite tool kit must haves, design tips and how to prepare will also be taught.
Week 10
Students will take the lead in designing a detailed arbour piece of their choice, and applying what they have learned in terms of elements and principles of design, preparation and mechanics. Feedback will be given once the student is ready which will help them gain confidence in themselves as a designer!
Testimonials
Floral Support’s Wedding Course gave me the confidence to begin taking on weddings and other large scale events. They went through everything from where to begin with potential clients to how to make sure your delivery is a success. The classes also really helped refine my skills and expand my repertoire of floral offerings. I could not recommend this course enough for anyone looking to take the next step in their floral career!
Alexa – Fall 2021
Floral Support’s Wedding Course has given me the skills and knowledge to create the more complex (and normally intimidating) wedding floristry items like arbor installations and bridal bouquets. But more importantly, Rachel and Lindsey’s encouragement and general loveliness has boosted my confidence so much. They have made me feel confident in my personal floristry style and inspired me to keep pursuing it.
Genevieve – Spring 2021
The Apprenticeship Initiative
Stage 1: Beginner
These designers will be working on pieces for our Simple weddings. They will be following standard recipes and design style for each piece, as outlined by our senior designer, Rachel Malowany.
Stage 2: Intermediate
These designers will be responsible for designing florals for our Detailed weddings. These pieces will have more creative freedom than those for simple weddings.
Stage 3: Advanced
These designers will work with couples to bring their Visionary wedding to life! Creative freedom and expression are welcome as couple and designer work together to make pieces of art!
Contact Us!
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